> web presence
In addition to the pre-requisites of business cards, letterheads and compliments slips, every business should have a presence on the world-wide-web that is linked to its own domain name.
There are many different domain name suffixes (eg .com, .net, .co.uk etc), so it should be possible to register a name that is close to your business name.
Our domain name is premitel.com. We have also secured premitel.net and premitel.co.uk and linked these to the premitel.com domain.
However, it is not always necessary that your domain name reflects your business name. It may be better that your domain name refers to the products or services that your business offers.
For example, if you are a self-employed tree surgeon based in Edinburgh the domain www.edinburgh-tree-surgeon.co.uk would put you near the top of Google’s search list when someone searches for “tree surgeons in edinburgh”.
Once you have your own domain name the first thing to do is set up an email address that is based on that domain name, for example contact@mybusinessname.co.uk.
Your email address therefore promotes your business rather than someone else’s business and is more professional than a hotmail, yahoo or gmail address.
You can still keep your hotmail, yahoo or gmail accounts, but we recommend that these should be used only for personal email.
Having your own domain name makes it easy to set up additional email addresses for different staff members.
You can also set-up email addresses for different departments (eg sales), even if you don’t have different departments!
Web site
Having a domain name is also the first step to having a web site for your business.
It is not necessary for your business web site to be complex. You can start small with a single page web site that would contain the same information that is on a business card.
Over time the web site can grow to include more information about your business, your products and services and other information such as testimonials from satisfied customers.
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Premitel can offer a full range of web presence services from domain registration and email through to the set-up of multi-page web sites.
We can design and publish relatively simple websites in-house. For more complex web-sites we would retain the services of a specialist web-site designer.
If you are unsure then why not start the ball rolling with our free, no-obligation web presence package. Click here for more information.
Get in touch using our Contact Form if you believe your business would benefit from our web presence services, but would like some advice.
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